Privacy Policy
1. Introduction and company information
This Privacy Policy explains how Northbridge Mobile Solutions Ltd collects, uses, stores, shares, and protects personal data when operating its mobile business, including through its website, mobile services, customer support channels, and any related communications.
The data controller is Northbridge Mobile Solutions Ltd.
Registered address: Northbridge Mobile, 14 St Mary's Grove, Birmingham, B12 9RS, UK
Email: [email protected]
Phone: +44 121 784 9365
This Privacy Policy should be read together with any other notices we provide on specific occasions when we collect or process personal data. By using our services, you acknowledge that you have read this Privacy Policy.
2. Data collection and processing
Northbridge Mobile Solutions Ltd may collect and process the following categories of personal data, depending on your interaction with us:
- Identity data: name, title, username, and similar identifiers.
- Contact data: address, email address, telephone number, and communication preferences.
- Account data: login details, account settings, service history, and subscription information.
- Transaction data: payment details, billing information, purchase records, and order history.
- Technical data: IP address, device identifiers, browser type, operating system, network information, and usage logs.
- Usage data: information about how you use our mobile services, website, apps, or communications.
- Location data: approximate location inferred from device or network data where permitted.
- Marketing and communications data: preferences in receiving marketing from us and your communication responses.
- Support data: records of enquiries, complaints, feedback, and customer service interactions.
We may collect personal data directly from you, automatically through your device or browser, and from third parties such as payment providers, delivery partners, analytics providers, or publicly available sources where lawful.
We may also process limited special category data only where strictly necessary and where a lawful basis exists under applicable law. We do not intentionally collect special category data unless you choose to provide it or it is required for a specific lawful purpose.
3. Purpose of data processing
Northbridge Mobile Solutions Ltd processes personal data for the following purposes:
- to provide and manage our mobile products and services;
- to create and administer customer accounts;
- to process orders, payments, refunds, and billing;
- to communicate with you about your enquiries, services, and transactions;
- to provide customer support and handle complaints;
- to improve our website, mobile services, systems, and user experience;
- to monitor service performance, troubleshoot issues, and maintain security;
- to send marketing communications where permitted and where you have not opted out;
- to comply with legal, regulatory, tax, accounting, and record-keeping obligations;
- to prevent fraud, misuse, and other unlawful activity;
- to establish, exercise, or defend legal claims.
4. Legal basis for processing
We process personal data only where we have a lawful basis to do so. Depending on the context, the legal bases relied upon by Northbridge Mobile Solutions Ltd may include:
- Contract: processing necessary to enter into or perform a contract with you, including delivering services, handling payments, and providing support.
- Legal obligation: processing necessary to comply with laws and regulations.
- Legitimate interests: processing necessary for our legitimate business interests, such as improving services, securing systems, preventing fraud, and managing customer relationships, provided these interests are not overridden by your rights and freedoms.
- Consent: where you have given clear consent, for example for certain marketing activities or optional processing.
- Vital interests: in rare circumstances where processing is necessary to protect someone’s life.
- Public task: where processing is necessary for a task carried out in the public interest, if applicable.
Where we rely on consent, you may withdraw it at any time without affecting the lawfulness of processing carried out before withdrawal.
5. Data sharing and third parties
Northbridge Mobile Solutions Ltd may share personal data with trusted third parties where necessary and lawful, including:
- Service providers: IT hosting, cloud services, telecoms support, maintenance, analytics, customer service, and other operational providers.
- Payment processors and financial institutions: to process payments, prevent fraud, and manage refunds.
- Delivery and logistics partners: where relevant to supplying mobile goods or equipment.
- Professional advisers: lawyers, accountants, auditors, insurers, and similar advisers.
- Regulators and public authorities: where required by law or to respond to lawful requests.
- Business partners: only where necessary to deliver integrated services or promotions and subject to applicable safeguards.
We require third parties to process personal data securely and only in accordance with our instructions, applicable law, and appropriate confidentiality obligations.
6. Data transfer to third countries
Your personal data may be transferred to, stored in, or accessed from countries outside the United Kingdom, and where applicable outside the European Economic Area, if our service providers or partners operate internationally.
Where such transfers occur, Northbridge Mobile Solutions Ltd will take steps to ensure that appropriate safeguards are in place to protect your personal data, which may include:
- standard contractual clauses or equivalent transfer mechanisms;
- adequacy decisions where recognised by applicable law;
- supplementary technical and organisational measures where appropriate.
We will only transfer personal data where permitted by law and where adequate protection can be ensured.
7. Storage duration
Northbridge Mobile Solutions Ltd retains personal data only for as long as necessary for the purposes for which it was collected, including for the satisfaction of legal, accounting, tax, reporting, and dispute-resolution requirements.
The retention period depends on the type of data and the purpose for which it is processed. When deciding how long to keep data, we consider:
- the amount, nature, and sensitivity of the data;
- the potential risk of harm from unauthorised use or disclosure;
- the purposes of processing and whether those purposes can be achieved by other means;
- legal and regulatory retention obligations.
When personal data is no longer required, we will securely delete, anonymise, or otherwise irreversibly de-identify it where appropriate.
8. User rights
Subject to applicable law, you may have the following rights in relation to your personal data:
- Access: to obtain confirmation of whether we process your data and receive a copy of it.
- Rectification: to request correction of inaccurate or incomplete data.
- Erasure: to request deletion of your data in certain circumstances.
- Restriction: to request that we limit processing in certain circumstances.
- Data portability: to receive certain data in a structured, commonly used, machine-readable format and request transmission to another controller where technically feasible.
- Objection: to object to processing based on legitimate interests and to object to direct marketing at any time.
These rights are not absolute and may be subject to legal exceptions. We may need to verify your identity before responding to your request.
9. Withdrawal of consent
Where we rely on your consent to process personal data, you have the right to withdraw that consent at any time. Withdrawal will not affect the lawfulness of processing carried out before the withdrawal.
You can withdraw consent by contacting Northbridge Mobile Solutions Ltd using the details set out below or by using any available unsubscribe or preference-management mechanism in our communications.
10. Right to complain
If you have concerns about how Northbridge Mobile Solutions Ltd handles your personal data, we encourage you to contact us first so that we can try to resolve the issue.
You also have the right to lodge a complaint with the relevant data protection supervisory authority. In the United Kingdom, this is the Information Commissioner's Office (ICO).
ICO website: https://ico.org.uk
11. Data security
Northbridge Mobile Solutions Ltd has implemented appropriate technical and organisational measures designed to protect personal data against accidental loss, unauthorised access, alteration, disclosure, or destruction.
These measures may include:
- access controls and authentication measures;
- encryption in transit and, where appropriate, at rest;
- network and system monitoring;
- staff training and confidentiality obligations;
- regular backups and disaster recovery procedures;
- security assessments and vendor oversight.
However, no method of transmission over the internet or method of electronic storage is completely secure. While we strive to protect your personal data, we cannot guarantee absolute security.
12. Contact information
If you have any questions about this Privacy Policy or our data practices, please contact:
Northbridge Mobile Solutions Ltd
Northbridge Mobile, 14 St Mary's Grove, Birmingham, B12 9RS, UK
Email: [email protected]
Phone: +44 121 784 9365
13. Changes to privacy policy
Northbridge Mobile Solutions Ltd may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. Any updated version will be posted on our website or otherwise made available to you as appropriate.
We encourage you to review this Privacy Policy periodically. The date of the latest revision may be included at the top or bottom of the policy where required.